Skys The Limit

What is Skys The Limit?

The consumer battle in prediction markets is increasingly visible. Kalshi, Polymarket and newer entrants are expanding their sports products, while DraftKings, Flutter, Robinhood and a host of others are investing in exchanges, distribution and market-making capabilities.

In fact, behind those brands, a whole new sector is taking shape. Data and streaming suppliers, specialist market makers and technology companies are quickly invading the space.

The investment banking and capital markets firm Jefferies said in a September report that sports had become prediction markets’ “most important liquidity driver”, with combo and parlay-style contracts accounting for an increasing share of activity. But the analysts cautioned that prediction markets are scale businesses with relatively low revenue yields, leaving their economics dependent on sustained liquidity, engagement and trading activity.

How to play Skys The Limit

“If a customer finds black market sites that have all their preferred betting and gaming options, convenience dictates they will transfer a broad range of their expenditure there. Consumer recycling means that banning or restricting key products has a broader distortive impact on the entire market,” the report noted.

Notably for highly engaging verticals light online slots, if players are receiving a smaller-than-expected RTP (return to player), or bonuses have been restricted, they could again transition to an illegal offering where there are no such restrictions.

As has been flagged in previous reports, Regulus highlighted that the top 1% of active customers accounts for almost 50% of black market revenue across Europe. This follows a similar trend across licensed gambling as the report highlights “online gambling is a consumer discretionary expenditure item. This means a large proportion of expenditure is concentrated into a relatively small number of players.”

What is Skys The Limit?

CoinGeek Conferences – These are Calvin Ayre events, you can be sure to receive maximum information with minimal marketing pitches and a wee bit-o-fun thrown in. All of the conferences are recorded so you can watch all or just the topics that interest you. Here are a few conference videos that would be of interest to the gambling industry broken down by topic: iGaming, eSports, Marketing Technology, and Supply Chain Management. 

Bitcoin SV Webinars – The Bitcoin Association holds regular webinars of varied levels of information on topics of varied interests. They have primarily focused on building new solutions and offer those in attendance a good window into a few of the things that are possible.

Bitcoin SV Hackathons – There are a number of hackathons each year. If you’re familiar with the hackathon concept, they’re just like the rest. Developers are given a certain amount of time and parameters to develop an application. The application judged the best will win a prize which is usually BSV and fame and glory. They offer assistance to Ethereum and non-blockchain developers looking to build on Bitcoin SV.